Mental health is a sensitive and specialized field, and brands need to establish their credibility as trusted sources of information and services. 

With years of experience in the mental health space, we look at your brand holistically and can help you eliminate instances of limited transparency, highlight the absence of evidence-based information, or alert you to the presence of negative reviews.

Mental health is highly individualized, and individuals often seek personalized support and resources.

We enable brands to deliver tailored content, recommendations, and personalized interactions so you can connect with and retain customers.

With numerous mental health brands saturating the booming market, it can be challenging to stand out and establish a unique identity.

Through continuous messaging and visual asset tests, we can help you pinpoint what your audience responds, so you can effectively communicate your unique selling proposition not only in your ads, but on your website, social media platforms, emails, and other marketing channels.

Mental health brands need to understand their target audience deeply and create content that resonates with their needs, values, and aspirations.

We help you align with your target audience and the many unique segments within it. There is no “one size fits all” when it comes to health and wellness, and we help you find unique selling points that will resonate with the different target personas.